ponižavati

1. (+ acc.) to humiliate
   Šef stalno ponižava zaposlene pred svima. — The boss keeps humiliating the staff in front of everyone.
   Nemoj da dozvoliš da te ponižava. — Don't let him humiliate you.
2. (ponižavati se) to demean oneself; to humiliate oneself
   Neću više da se ponižavam i molim ga. — I'm not going to demean myself and beg him anymore.