fizičko lice

1. natural person; private individual
   Popunila sam zahtev za povraćaj carine kao fizičko lice. — I filled in the customs refund request as a private individual.
   Za fizička lica je vođenje računa jeftinije. — Account fees are lower for private individuals.

On forms and at banks it is contrasted with pravno lice (legal entity); sole traders often have a separate box.